Arun Vijay forays to production

Actor Arun Vijay has started a production company In Cinemas Entertainment (ICE). He says, 'It’s a small step forward for me, but a new area of exploration. It does have its own risks, but only if I get in will I learn, right? We might face the same problems that producers have, but when actors turn producers, I think they tend to have more control over the film. The idea is to do make my team believe in the film. Despite having solid scripts, and me with a background in films, (dad Vijayakumar has been there for so many years in the industry), I was struggling to make myself seen in cinema, that too after getting a break. So, I know how tough it is'.